Moist 24™

Moist 24™ is an all-day-long moisturizer complex based on a Cogon grass root extract rich in potassium that broadly improves skin hydration. The ingredient helps to draw moisture into skin cells, increasing the cytoplasm and allowing hydration to take place throughout the day.

In clinical studies, treated skin shows a 20% increase in hydration after 24 hours compared to a control. Therefore, moist 24™ is a perfect ingredient in preparations for dehydrated skin, decorative cosmetics foundations, and hair care applications for dry scalp.

Active ingredients (or INCI)

Imperata Cylindrica Root Extract

Ingredient products